Tag Archives: video conferencing

General Video Conferencing

Beginner’s Guide to Video Conferencing

Beginners Guide to Video Conferencing
Reading Time: 4 minutes

Video conferencing is an addition to the numerous ways you can use video in your business. It allows people to connect authentically because of the power of audio and video technology.

The Beginner’s Guide to Video Conferencing will explain the what, why and how and provide details to help you get started.

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Sales Video Conferencing Web Conferencing

How Sales Teams Close More Deals With Video Conferencing

Reading Time: 7 minutes

The world of sales is undeniably fast paced and extremely aggressive. This is especially true considering the challenges of the current economic climate. With these uncertain economic conditions, sales teams must evaluate their positioning and strategize properly in order to achieve any respectable level of success.

Do more video conferencing

Sales teams that ultimately achieve success understand that if they fail to keep up with technology, their competitors will steal away their market share.

It’s really that simple.

Moreover, it follows that success in sales can only be achieved by implementing new techniques and tools that will allow you to stand out boldly amongst competitors. In today’s world, technology is the sales professional’s best friend.

This begs the question, which technologies are most important for sales teams to adopt and leverage in order to meet their sales targets?

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General Marketing Your Business

Marketing Trends for 2018 You Can Start Today for Free

marketing trends for 2018
Reading Time: 5 minutes

Marketing is a constantly evolving beast. Accordingly, the plethora of web platforms available to harness its potential keeps growing with it.

It can be difficult to predict which marketing channels will provide the best bang for your company’s buck. It also doesn’t help that the industry is filled with snake-oil salespeople and buzz terms like CRO, growth hacking, influencer marketing, and SEO. 

To help you sort through it all, we’ve scoured the trade shows, talked to marketing and ad agencies, and figured out which marketing trends are defining 2017 and set to continue into 2018

1. Mobile Video

Mobile Video

Mobile video is king these days, with $5.4 billion spent on video advertising (which accounts for 35% of total online spending). Dreamworks CEO, Jeffrey Katzenberg explains that Hollywood is taking notice, spending the past three years focused on creating short, 3- to 5-minute video clips with Game of Thrones production levels aimed directly at mobile audiences.

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