Tag Archives: virtual conference

Event Marketing Strategies Event Planning

How to Become an Event Planner in 2017

how to become event planner 2017 - featured image
Reading Time: 8 minutes

A well-executed event leaves both attendees and hosts with a sense of accomplishment. From networking meet-ups where attendees connect with their peers, to conferences where everyone walks away having learned something, a successful event is a huge sigh of relief.

Have you ever given thought to the back-end work that goes into organizing an event? Event planning requires some heavy lifting, from deciding on a big-picture vision to delivering on the minor details and keeping a cool head throughout the process. A career in this field is rewarding, but it’s no easy feat to make an event valuable for all who are involved.

Read More
Company Updates New Features

Your Audio + Your Events = Your Message Being Heard

Announcing Premium Custom Audio
Reading Time: 2 minutes

Host events that get your message heard.

Introducing Premium Custom Audio.

 

Add YOUR audio to your events with the new Custom Hold Music & Audio Cues.

Premium Custom Audio lets you brand your conference by playing any custom audio file you want during your event. Choose from our audio library or record and upload your own audio files to customize your Hold Music and Audio Cues to fit your brand.

Read More
Sales Video Conferencing Web Conferencing

How Sales Teams Close More Deals With Video Conferencing

Reading Time: 7 minutes

The world of sales is undeniably fast paced and extremely aggressive. This is especially true considering the challenges of the current economic climate. With these uncertain economic conditions, sales teams must evaluate their positioning and strategize properly in order to achieve any respectable level of success.

Do more video conferencing

Sales teams that ultimately achieve success understand that if they fail to keep up with technology, their competitors will steal away their market share.

It’s really that simple.

Moreover, it follows that success in sales can only be achieved by implementing new techniques and tools that will allow you to stand out boldly amongst competitors. In today’s world, technology is the sales professional’s best friend.

This begs the question, which technologies are most important for sales teams to adopt and leverage in order to meet their sales targets?

Read More
General Marketing Your Business

Marketing Trends for 2018 You Can Start Today for Free

marketing trends for 2018
Reading Time: 5 minutes

Marketing is a constantly evolving beast. Accordingly, the plethora of web platforms available to harness its potential keeps growing with it.

It can be difficult to predict which marketing channels will provide the best bang for your company’s buck. It also doesn’t help that the industry is filled with snake-oil salespeople and buzz terms like CRO, growth hacking, influencer marketing, and SEO. 

To help you sort through it all, we’ve scoured the trade shows, talked to marketing and ad agencies, and figured out which marketing trends are defining 2017 and set to continue into 2018

1. Mobile Video

Mobile Video

Mobile video is king these days, with $5.4 billion spent on video advertising (which accounts for 35% of total online spending). Dreamworks CEO, Jeffrey Katzenberg explains that Hollywood is taking notice, spending the past three years focused on creating short, 3- to 5-minute video clips with Game of Thrones production levels aimed directly at mobile audiences.

Read More
Marketing Your Business Webinar Success Tips

Pre-recording Your Webinar Can Drastically Improve Quality

Pre-recording your webinar
Reading Time: 4 minutes

Quality matters in every aspect of content created for your brand. Look at YouTube – this online video platform was created so anyone can create an account and generate content. To stick out, top-earning YouTubers like PewDiePie, Smosh, and WatchMojo built quality HD videos using professional equipment, staff, and scripts.

In doing so, they grew from obscurity to stardom and built revenue machines capable of competing with media juggernauts like Eminem, Justin Bieber, and Katy Perry, who have tens of millions of followers on every platform they choose to participate in. PewDiePie alone ended 2016 with a net worth of $90 million, more than Hillary Clinton, Seth Rogen, even Kendrick Lamar.

Read More
General Marketing Your Business

Event Marketing 101: 12 Strategies To Drastically Improve Your Conference ROI With Social Media

Reading Time: 11 minutes

It seems strange to think there was ever a time when social media wasn’t an integral part of the event marketing strategy for online and offline events.

Read More
Company Updates New Features

New Year, New You, New Us – Introducing Exciting New Features on MaestroConference

Introducing Video Conferencing in Social Webinar
Reading Time: 5 minutes

It seems as if we blinked, and just like that, 2016 is the past, 2017 is our present, and we’re living out Back to the Future II with a casino owner in the Oval Office.

Read More
Company Updates New Features

Big Cool New Stuff on the MaestroConference Platform this Month

Reading Time: 4 minutes

When our Engineering and Product teams sit down to begin deciding which features to work on in the next engineering sprint, the first thing they do is reach out to our Customer Support team with one simple question:

Read More